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Tuesday, January 8, 2008

What Top Earners Guard Closely - Their Personal Adsense Tips Tricks

What Top Earners Guard Closely - Their Personal Adsense Tips Tricks

"Border"

Toss it! It will only make your Google Adsense ad stand out and give more separation from it and your content. Easily make the border the same color as the background color and you will once again have Google Adsense ads blending in with your content. Some statistics claim the removal of the border sky rockets your Adsense click through ratio, I don’t doubt it.

"The Holy Grail of All Google Adsense Tips, Tricks, Secrets: The Large Rectangle WHY?"

Every single person who knows what they are talking about with Google Adsense will tell you this: "Use the large rectangle". Why? Who knows, but statistics from numerous sources including Google Adsense website owners themselves, all find the 336 x 280 Large Rectangle to be the best performing Google Adsense Text ad. This is one of the best known and helpful Google Adsense tips and tricks, so make sure to take advantage of it. People are 670 times more likely to click on….just kidding, I’m making up numbers, but it has been shown that surfers are much more likely to click on the Large Rectangle than any other of the Google Adsense ad formats. It’s hard to say exactly why, but this size just tends to get the most clicks. Perhaps because it fits in with content better? A larger Google Adsense ad box that is surrounded by your content text may give more of an impression that it is part of the content itself. Smaller, longer, and wider Google Adsense ad formats may be much easier to spot as ads and just ignore. Regardless, this Adsense ad format out-performs all the rest.

"The Medium Rectangle"

The other high performing money making Google Adsense ad format is the 300 x 250 Medium Rectangle. Not many Adsense tips and tricks are as great as the Large Rectangle, but if you don't want to use the large rectangle for some reason, this is another quality Adsense Ad type. Same concept as before, but if you want more of a scientific explanation, here’s what I found for you: “…with the smaller Adsense ad formats, with just one glance visitors can quickly find all four edges of the Adsense ad and immediately make an impression of the contents. If they deem it to be an ad, even if the links sound enticing, the visitor may disregard the links inside and not click. The larger Adsense boxes work differently, since the human eye has a limited scope for focusing, the larger Adsense advertisements typically will not fall entirely into the range of focus if just staring at one point of the advertisement. Hence, when looking at any point of the Adsense advertisement, the visitor will not readily see all four edges at once. For this reason, a visitor may easily confuse the Adsense ad as being a continuation of the content on the page. Without the easily unnoticed subconscious distinction between the content and Adsense advertisement, a visitor is likely to not quickly cast an impression of ‘oh it’s it simply advertising’ onto the Adsense ad.” Ya…what he said. Just try it, Large Rectangle, then Medium Rectangle.

"Keyword Density"

Google Adsense ads are also configured to come up depending on how much certain keywords come up in the content. The Google Adsense spider calculates the percentage of the content that is made up of those keywords and then places Adsense ads accordingly. This Google Adsense tip will require you to observe what Adsense ads are coming up when your page loads. If you watch the ads for a while and notice that they aren’t pertinent to the keywords you’re optimizing for, then simply mention the Adsense keywords more, however, just be careful to not over do it. It is best to start with less and then add more of those keywords then to start taking them out.

"Flashy Websites"

This isn't exactly an Adsense secret, but just a warning, because this can easily lower click through ratio. Limit the amount of flashy graphics present on your pages, these graphics can easily shift the surfers attention around the page so use them to your advantage rather than against you. If you have too many graphics, you will lose any controlling power you have over surfers. By tactfully placing the graphics on your page, you can force your reader to keep scrolling down the page to see what else there is to read. In addition, if you place Adsense ads near by, the image will draw the surfers’ attention to the objects close to the picture, and this includes the Google Adsense ads. Just be careful not to put the images too close to the Adsense ads since Google has a policy about that. As long as you don’t make the surfer think that the image you are displaying represents what they will find upon clicking the Google Adsense ad you will be fine. Use your own discretion, its not worth getting warned by Google.

"More Placement Advice"

Right where your content picks up and starts getting interesting drop in the Google Adsense ads. These will be the parts of the site where surfers will actually take the time to read and focus on instead of just skimming. And with this focus they will be more likely to look over the Google Adsense ads with more detail than when skimming.

These kinds of Google Adsense tips and tricks supposedly will raise your Adsense Ad click through ratio, but its one of those tips that are hard to test. But I take advice from all over the place, from pro SEO top earners, ebooks, copying successful Adsense website, etc. and put it all together to come out with only the best consensus. Besides, it won't hurt to use a Adsense tip like this...will it?

"Clean, Cut, Crisp"

Make sure the page looks nice and organized, surfers will enjoy a cleaner page and will most likely stay longer, and the longer they stay, the more Google Adsense ads they read, and the more Google Adsense ads they click to make you money. Secret or no secret, this Google Adsense tip is very easy to apply to don’t be careless. Tables will make things even easier for you. Make a few tables, with a few cells and keep content in one, Google Adsense ads in one, more content in another, another Adsense ad, etc. The tables will give the content and the Adsense ad a nice clean blend between the two.

The classic code you’ll see floating around to implement the Google Adsense ads into the page are:
(left aligned)

paste in Google Adsense


(right aligned)
paste in Google Adsense



Next: Learned These When Google Adsense Employee (PhD) Spills Beans

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